What’s In This Episode:
The end is near! The end of the year, that is. And, as the year draws to a close, Jill’s in love… with a pitch. She appreciates a pitch she received via email was so personalized via audio that she could tell the person really put time and effort into it. Brad had the opposite reaction: he disliked that he had to click and figure out the message, and thought the sender could have just written things out.
“Why would I listen to two minutes and thirty-six seconds of yapping?” – Brad
Frank Ford, author of Happy Accidents: The Transformative Power of “YES, AND” at Work and in Life, improviser, and owner of Four Day Weekend, a comedy space in Fort Worth, TX, calls in to discuss how to open up a new location. He has the opportunity to open up a second location in Dallas, but wonders how to bring the quality and the value to the new digs.
Brad says to replicate exactly. Once you can get the quality up to par, then you can innovate. Secondly, he suggests that Frank doesn’t have to work with entirely new staff. Transfer some over from the original location so the feel and vibe are there. Thirdly, he says that Frank can follow the example of the Blue Man Group and reconvene frequently to see what’s working for best practices.
Jill says face-t0-face meetings will be invaluable. And to keep structure, but don’t have hard-and-fast rules. Think of SNL, she says. The structure has been carried through for decades and the brand is apparent, but everyone has done it a little differently.
“Take some freakin’ time off!” – Jill
Jill and Brad then discuss the top 5 things you need to do before year end:
- Look at your taxes. Do it. Do it now.
- Make a budget. Set goals.
- Acknowledge those who make your business run. Say thank you!
- Take some time off.
- And the number one thing? It’s a fun one…
Want to know what it is? Listen in!»
- Frank Ford is the owner of Four Day Weekend, a comedy institution in Texas. In addition to performing in over 5,000 shows and working with Fortune 500 companies throughout the world, Frank is also a very popular keynote presenter on the speaker circuit.
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