Wanna Get Better At Branding? | Guest: Mike Fraser | Ep. 76

improve your branding

What’s In This Episode:

Is there a brand or person whose brand lights you on fire? Jill and Brad talk about Mazda, Katy Perry, and whether you like either brand or not, you’ll be surprised to hear that your co-hosts have opinions about both of them. Lots of opinions. There’s a brilliant iTunes review by Lisa Lehman read in a brilliantly bad accent by Jill and a recap by the glorious Andy Crestodina. They also talk about the Top 5 Ways To Improve Your Branding in this episode and they welcome skeeball master Mike Fraser to the show. Listen in! »

mike fraserGuest:

Flashback:

  • Andy Crestodina of Orbit Media Studios (remember his episode?) was bored with his biz when Brad and Jill first spoke to him. Find out what’s improved (or not) since then!

improve your brandingTalk to us! Leave us a Google Voicemail so that we can read it in a future episode at 708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!

Does voicemail annoy you? | Guest: Matt Baron | Ep. 75

reasons to not leave voicemails

What’s In This Episode:

Do you remember your first cell phone? How large and unwieldy was it, and more importantly: Do you miss it? What about answering machines: Did you have one?  Brad and Jill walk down memory lane rehashing what life was like with very public voicemails and whether they appreciate the privacy of leaving someone a voice message now as opposed to yesteryear. They also talk about the Top 5 Reasons To Never Leave A Voicemail Again in this episode and they welcome Inside Edge PR’s Matt Baron to the show.  Listen in! »

Matt BaronGuest:

  • Matt Baron is the founder of Inside Edge PR, a public relations and media services firm where, in a media-saturated and very noisy world, they help you to get your message heard above all that racket. He also works with 72Point that helps increase brand and campaign exposure for their clients. Find him on Facebook, YouTube and Twitter.

Sponsor:

  • BDYB Survey — We need your help! Would you take TWO minutes and fill out a survey for us? We would love you like, for forever. And ever. Do it here. »

Tool:

  • Plowz & Mowz - on-demand snow-plowing and on-demand lawn mowing. Pay through the app, get yourself plowed and mowed.


reasons to not leave voicemailsTalk to us! Leave us a Google Voicemail so that we can read it in a future episode at 
708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!

 

Get it? Got it? Good. | Guest: Tracy Sloga | Ep. 74

ways to learn from others

What’s In This Episode:

What do you do — away from work — to get your creative juices flowing? How do you dig yourself out of that ditch of monotony? Jill showers. Brad communes with leaves. They talk about their creative juices and juicing their creativity and hope that you call in to share what you do to relieve that work stress and potentially do better at work overall. They also talk about the Top 5 People To Learn From in this episode and they welcome Boot Rescue’s Tracy Sloga to the show. Listen in! »

Tracey SlogaGuest:

  • Tracy Sloga is the inventor of the Boot Rescue, all-natural wipes that have a formula to whisk away those dreaded salt stains and other grime from any type of footwear, instantly. Find her on Facebook, YouTube and Twitter.

Sponsor:

  • Hootsuite — It’s a social media management tool, and the best one at that! It gives you the opportunity to create a better social media experience for your business. With over 10 million users, Brad and Jill could not be wrong in suggesting you use it. (Mostly because they are never wrong.)

Tool:

  • Startup Digest – It’s a personalized insider newsletter for all things startup in your area. Tailored reading lists keep you connected to topics of your choice. You can even submit an event!


how to learn from other business ownersTalk to us! Leave us a Google Voicemail so that we can read it in a future episode at 
708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!

 

Innovate Now. We Know How! | Guest: Cheryl Moore | Ep. 73

boost your creativity

What’s In This Episode:

What’s something creative that you do away from work? If you love to cook, play music or go for a run, does it make you more creative when you’re back to work? Jill and Brad talk about what they love to do outside of their work lives and Jill takes a moment getting quite upset after learning that Brad loves to cook and has never cooked for her. They also talk about the Top 5 Things That Boost Your Creative Output in this episode and they welcome Brad’s sister (!!) Cheryl Moore to the show. Listen in! »

Cheryl MooreGuest:

Sponsor:

  • Moo.com - They believe in great design and believe it can work wonders for every business. That’s why they make it simple to create beautiful, expertly crafted business stationery and promotional materials that’ll help you start conversations, open doors and strengthen relationships.

Tool:

  • GoPitch.co - Record a 35-second audio elevator pitch describing your startup or small business. Get feedback, make connections, and discover awesome startups in the most human way possible.

boost your creativityTalk to us! Leave us a Google Voicemail so that we can read it in a future episode at 708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!

 

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Love, Love, Love…Your Customers. | Guest: Marisa Lisse | Ep. 72

Top 5 ways to show your customers some LOVE

What’s In This Episode:

Have you had a great customer experience lately? Ever experience a personalized thank you note, social media shout-out or extra mile move that a business has done for you? Let’s hope you’ve thought about doing the same for your customers and clients. Jill and Brad think about it all the time (spoiler alert: This is an overstatement.) They also talk about the Top 5 Ways To Show Your Customers Some Love in this episode and they welcome social media diva Marisa Lisse to the show. Oh! And Michelle Humphrey is back to talk about the birth of her Twitter existence. Listen in! »

Marisa-lisseGuest:

  • Marisa Lisse hails from Amsterdam and is an event planner extraordinaire and social media diva. Find her on Twitter, Facebook and Google+.

Sponsor:

  • Mad Mimi – It’s the easiest way to create, send, share and track email newsletters online. Mad Mimi is for people who want email marketing to be simple.

http://breakingdownyourbusiness.com/?p=1424Talk to us! Leave us a Google Voicemail so that we can read it in a future episode at 708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!

 

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Google+ Is Not THAT Scary | Guest: Daniel Goldberg | Ep. 71

top 5 google plus communities

What’s In This Episode:

Are you familiar with the Google+ stuff? Do you use it to grow your business? Jill has no idea how to do this so Brad educates her — and the rest of us — about how you can dive into Google+’s bounty of communities to reach more folks and market your business better. They talk about the Top 5 Google+ Communities For Business Owners in this episode and they welcome junk master Danny Goldberg to the show. Oh, and Team Pete is back. Duh. Listen in! »

Danny goldbergGuest:

Sponsor:

  • Mad Mimi - It’s the easiest way to create, send, share and track email newsletters online. Mad Mimi is for people who want email marketing to be simple.

Team Pete:

  • WE CAN’T BELIEVE IT EITHER!! He’s back. And he’s so awesome. Don’t miss a word.

top 5 google plus communitiesTalk to us! Leave us a Google Voicemail so that we can read it in a future episode at 708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!

 

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Get out of the office! Go here instead. | Guest: Jenny Shepherd | Ep. 70

Top 5 places to work (that are not your office)

What’s In This Episode:

Do you work in different places? Do you like to change it up to get the brainwaves moving in a different direction? Jill and Brad sure do. They banter about where they like to work and why certain places are better than others. (You’ll have to listen to get a glimpse of their favorite spots!) They also talk about the Top 5 Places To Work That Are Not Your Office in this episode and they welcome publicity maven Jenny Shepherd to the show. Listen in! »

jenny shepherdGuest:

Sponsor:

  • Lynda.com has tons of different online courses to improve your skills. For a few dollars a day, you can offer your team access to educational videos where they can learn how to do what you need them to do. Expand the know-how of your colleagues with a free 10-day trial at BreakingDownYourBusiness.com/Lynda.

Tool:

  • Headspace - A gym membership for the mind. Focus more, sleep better, worry less. Find a space where you can be undisturbed for 10 min. Learn how to meditate!

Top 5 places to work (that are not your office)Talk to us! Leave us a Google Voicemail so that we can read it in a future episode at 708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!

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Got Cold Leads? Warm ‘Em Up Baby | Guest: Tony Lenhart | Ep. 69

how to warm leads

What’s In This Episode:

Has anyone ever called you with an opportunity that you needed right at that moment? Ever have the experience where someone else’s outreach worked? You know you have. Brad and Jill talk all about how following up with leads really does work — and of course, they shout a lot. They also talk about the Top 5 Ways To Warm Up Your Leads in this episode, they welcome Sales Drummer Tony Lenhart to the show, and Team Pete is back for more goodness. Listen in! »

Tony lenhartGuest:

Sponsor:

  • Warby Parker – This brilliant business offers contemporary eyeglasses that are very fashion-forward and awesomely affordable. They believe that glasses should be your very best fashion accessory. Prescription glasses start at $95 (including lenses) and it’s all online, risk-free and super fun. Order 5 pairs of glasses to be shipped to you and enter your prescription directly onto their website — it’s that easy. Try them all on, pick what you like, and ship back the rest. When you buy a pair, they donate a pair to a charitable cause, too. It’s all so easy peasy! Go to BreakingDownYourBusiness.com/Glasses to get free 3-day shipping with your new specs today!

Team Pete:

  • He’s back. And he’s more awesome than ever before. Consider him a must-listen.

top ways to warm up leadsTalk to us! Leave us a Google Voicemail so that we can read it in a future episode at 708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!

 

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Attention! Get More Of It. | Guest: Amy Baxter | Ep. 68

how to get attention on your idea

What’s In This Episode:

What’s a great idea that you’ve heard about recently? Anything been blowing your mind lately? Jill and Brad dish all about WBEZ’s podcast sensation, Serial, and how it’s been such a success from a marketing perspective. They’re pretty stoked that a lot more people are listening to podcasts and they recognize that you are way beyond the curve — you’re listening to this one! They also talk about the Top 5 Ways To Get Attention For Your Great Idea and they welcome Buzzy inventor and Shark Tank star’s Amy Baxter to the show. Listen in! »

Dr Amy BaxterGuest:

  • Amy Baxter is the inventor of the Buzzy, an award-winning physiologic pain blocker. (How cool is that??) She’s been on Shark Tank!! Find her on Twitter, Facebook and Pinterest.

Sponsor:

  • Lynda.com has tons of different online courses to improve your skills. For a few dollars a day, you can offer your team access to educational videos where they can learn how to do what you need them to do. Expand the know-how of your colleagues with a free 10-day trial at BreakingDownYourBusiness.com/Lynda

Tool:

  • NowSecureIt’s an app that secures your mobile device and apps by testing for potential risks and vulnerabilities. Get easy-to-read reports in as little as 20 minutes. They’re the winner of PCMag’s Editor’s Choice in 2014 and they rock!

how to get attention on your ideaTalk to us! Leave us a Google Voicemail so that we can read it in a future episode at 708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!
 

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Hate LinkedIn? Not After This | Guest: Michelle Humphrey | Ep. 67

grow your business with linkedin

What’s In This Episode:

Do you know anything about LinkedIn? Jill doesn’t either. She and Brad discuss how sad her life is because she barely knows how to use it and needs a lot of help to understand why on earth she should be linking up with other people. In this magical episode, Brad talks to Jill — and the rest of us — about his tip top tips for taking advantage of the social media outlet for your biz in his Top 5 Ways To Use LinkedIn To Grow Your Business. And they welcome business coach Michelle Humphrey to the show to introduce her to…wait for it…Twitter! Listen in! » 

Michelle HumphreyMichelle HumphreyGuest:

  • Michelle Humphrey is an international business coach who helps women rock their businesses. Find her on Facebook and Twitter.

Sponsor:

  • Warby Parker – This brilliant business offers contemporary eyeglasses that are very fashion-forward and awesomely affordable. They believe that glasses should be your very best fashion accessory. Prescription glasses start at $95 (including lenses) and it’s all online, risk-free and super fun. Order 5 pairs of glasses to be shipped to you and enter your prescription directly onto their website — it’s that easy. Try them all on, pick what you like, and ship back the rest. When you buy a pair, they donate a pair to a charitable cause, too. It’s all so easy peasy! Go to BreakingDownYourBusiness.com/Glasses to get free 3-day shipping with your new specs today!

grow your business with linkedinTalk to us! Leave us a Google Voicemail so that we can read it in a future episode at 708.872.7878. Or tweet at us using hashtag #jillnbrad. And leave us a review on iTunes — pretty please? Over here!

 

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