What’s In This Episode:
How do you change things up with your business? Jill’s revamping her website. Brad recently changed pricing. Change can be good, but sometimes when you don’t think things through all the way, you can be surprised at the details that you miss.
Jill has a highly collaborative relationship with her team. Brad pretends that he does – he’s collaborative-ish – but what works in some areas might not work in others. Since he hasn’t asked his employees how they feel about certain changes, he doesn’t know what their feedback is. But he feels like because his tactics are working, people are willing to give him the benefit of the doubt.
“Sometimes you’ve got to break what’s working really well in order to turn it into something new.” – Brad
Brandon Bruce, former rower, and cyclist across 508 miles of Death Valley, now owns a business called Cirrus Insight, which sells sales software to salespeople. Up to this point, they’ve focused on inside sales but they want to branch out to have more of a field presence in the bigger cities and get more face-to-face time with customers and prospects. So how does he build up a sales force?
Brad suggests hiring more inside sales with the expectation that they’ll become outside sales. Jill says to run a mini-boot camp and figure out who might be best on the outside and test in multiple cities to figure out what’s actually working.
“Leading only one way never helps anybody.” – Jill
How do you get your team on board with new ways of doing things? Do you listen to their feedback? Listen in!»
Guest:
Brandon Bruce is the co-founder of Cirrus Insight, a plugin for Gmail and Outlook for salespeople.
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